Crowdin ou MultiLipi? A plataforma de tradução de sites mais inteligente para equipes de tecnologia e marketing

🔹 Sobre o MultiLipi

MultiLipi is an AI-powered multilingual translation platform tailored for marketing and content teams aiming for both speed and SEO performance. With support for over 120 languages and compatibility across stacks like React, Next.js, Django, WordPress, MultiLipi delivers translation memory, glossary control, manual edits, AI content suggestions, and multilingual SEO. Deployment is flexible via LiveJS, sub-domains, or sub-directories, all controlled through a single, intuitive dashboard. 

🔹 Sobre o Crowdin

Multidão is a powerful localization management system designed for developer teams handling apps, documentation, games, and websites. It offers robust features such as translation memory, glossary management, extensive integrations (600+), CI/CD workflows, and AI enhancements—including agentic AI, proofreading, and QA automation. Crowdin excels in continuous and scalable localization environments. 

1. Facilidade de Utilização e Configuração

MultiLipi
Setting up MultiLipi requires no technical expertise. Businesses can choose from three integration methods—LiveJS for instant deployment, sub-domains for scalable site structures, and sub-directories for SEO-rich WordPress sites. Once installed, the unified dashboard brings translation, SEO, and analytics into one workflow, making it ideal for non-technical teams that want results without depending on developers.

Multidão
Crowdin is designed for developer-centric workflows. Integrations with GitHub, GitLab, Bitbucket, and CI/CD pipelines make it extremely powerful for engineering teams handling apps or SaaS products. But for marketers, this comes with a steep learning curve. Translation edits, SEO setup, and performance monitoring typically require developer support and technical knowledge, which can slow down website-focused teams.

 

2. Qualidade da tradução e controlo

MultiLipi
At its core, MultiLipi combines Motores de tradução AI com memória de tradução e ainda regras do glossário , garantindo que o conteúdo permanece preciso, consistente com a marca e escalável em milhares de páginas . Manual editing is always available, but MultiLipi goes further with Sugestões de conteúdo de IA —a one-click feature to rephrase sentences or adjust tone directly in the editor. This saves businesses up to 10× Tempo de QA and ensures polished, context-sensitive content.

Multidão
Crowdin provides advanced translation workflows for large teams. With translation memory, glossaries, quality checks (TQI), and context-based tagging, it ensures high consistency across UI and documentation projects. It also supports Revisão de IA and automation, but its strengths lie in Fluxos de trabalho do desenvolvedor , not marketer-facing editing simplicity. Unlike MultiLipi’s in-editor AI suggestions, Crowdin expects translators or dev teams to handle refinements manually.

 

3. SEO Multilingue & Personalização Técnica

MultiLipi
Built with SEO at its foundation, MultiLipi automatically manages hreflang tags, canonical links, translated meta descriptions/titles, image alt attributes, and structured data. It also adds tools designed to prevenir pontos cegos SEO :

• Detetor de Vulnerabilidade SEO : audits translated pages, scores their SEO health, and suggests AI-generated fixes.
• Slugs de URL editáveis : otimizar lesmas para palavras-chave e nuances culturais.
• Localização de Mídia : atribuir imagens diferentes e texto alternativo para cada idioma.
• Verificador de URL ausente : garante que nenhuma página permaneça não traduzida ou não indexada.

Multidão
Crowdin é não focado em SEO . It supports translation of metadata but does not automate SEO workflows. Businesses relying on Crowdin for multilingual websites must manually configure SEO or layer on external tools—something MultiLipi handles seamlessly in-platform.

 

4. Análises, Insights de Uso e Controle de Tom de IA

MultiLipi
Beyond translation, MultiLipi provides teams with insights and adaptability:

• Rastreador de consumo de palavras mostra IA versus uso manual — ajudando a planejar orçamentos e eficiência.
• Análise de páginas multilingue Revele quais páginas, idiomas e dispositivos localizados têm o melhor desempenho.
• Sugestões de palavras-chave AI optimize translations for discoverability.
• AI Tom & Adaptação de Estilo adjusts content style—formal, casual, technical—to align with the brand voice.

Multidão
Crowdin fornece análise de fluxo de trabalho e progresso : translation coverage, task assignments, and QA results. While useful for project managers, it lacks marketing-level analytics like Tráfego por idioma ou desempenho da página , and it offers no adaptação ao tom ou estilo . As equipes precisam de ferramentas de análise separadas para preencher essa lacuna.

 

5. Preços e ROI

MultiLipi oferece planos de preços flexíveis a partir de $0/mês , atendendo a várias necessidades dos usuários. Os planos incluem recursos como tradução AI , controle de edição, regras de glossário e SEO multilíngue. Para empresas com demandas mais altas, os planos avançados oferecem limites de palavras maiores e recursos adicionais. Os sp tran não são estrutura de preços garante que os usuários possam escolher um plano que esteja alinhado com seus requisitos e orçamento.

Multidão provides several pricing tiers, starting from $59 per month for the Pro plan, which includes 60,000 hosted words and basic features. Higher-tier plans, such as the Team plan at $179 per month and the Team+ plan at $450 per month, offer increased word limits and additional features. While Crowdin offers a free trial, the overall cost may be higher for businesses with extensive translation needs.(Capterra )

🏁 Tabela de comparação resumida

✅ Conclusão:

MultiLipi is the right choice for businesses prioritizing SEO, crescimento do tráfego e consistência da marca across multilingual websites. Its combination of Tradução baseada em IA, automação de SEO, análise e adaptação de tom makes it a full-stack solution for global marketing.

Multidão , por sua vez, é ideal para Pipelines de localização orientados pelo desenvolvedor —apps, games, and software with ongoing updates. It delivers excellent integration with engineering workflows but lacks the SEO-first, marketer-friendly features that businesses need to grow traffic and visibility.

Escolha MultiLipi se quiser:

• Lançar sites multilíngues com ferramentas de SEO integradas
• Save time with AI-assisted translation and editing
• Monitor site performance with Insights de análise e uso do Word

Localize tudo— conteúdo, mídia, tom, URLs —dentro de uma plataforma