MyDoctor × MultiLipi: Fornecendo informações de saúde confiáveis globalmente

MyDoctor is a leading Israeli online health platform offering accessible, expert-verified medical content in Hebrew. Realizing that health information must be universally reachable, they partnered with MultiLipi to translate and localize their articles into multiple languages. This helped patients from diverse backgrounds find trusted information in their native language.

Em resumo

• Plataforma: Sistema de gerenciamento de conteúdo de saúde personalizado

• Idioma de origem: Hebraico

• Idiomas lançados: Inglês, Russo, Árabe, Francês, Espanhol

• Tempo de implementação: 8-10 dias

• Pedidos de tradução: 48.367+

• Público-alvo: pacientes e famílias na Europa, América do Norte e Oriente Médio

O desafio

Before using MultiLipi, MyDoctor only published in Hebrew. This created barriers for new immigrants, international patients, and multilingual families seeking reliable medical guidance. Manual translation attempts were inconsistent and slow, often resulting in outdated pages and SEO issues. Additionally, sensitive medical terminology demanded high accuracy and brand-safe phrasing across all languages.

Porque é que o MyDoctor escolheu o MultiLipi

MyDoctor selecionou MultiLipi por várias razões:

• Rapid Multilingual Launch: Full site translated and verified in under 14 days.
• Glossário específico para cuidados de saúde: Utilização consistente de termos médicos em todas as línguas.
• SEO Automation: Automatic hreflang tags and localized meta descriptions boosted visibility on Google.
• Flexible Management: Editors could approve or adjust translations directly in the dashboard.
• Security Controls: Verified domains and SSL integration ensured patient data remained secure.

Implementação e Utilização

The MyDoctor team collaborated closely with MultiLipi’s customer success manager to connect their custom-built health content management system via the lightweight JavaScript embed. This integration process required no heavy development resources and was completed in less than two days.

To maintain clinical accuracy and a trusted brand voice, MyDoctor’s editors configured an extensive glossary of medical terminology, including disease names, symptom descriptions, and treatment guidelines. This ensured that AI-powered translations reflected correct healthcare language in all target languages.

They began their rollout by first enabling English and Arabic versions of their website to serve both international patients and local Arabic-speaking communities in Israel. Once the initial deployment proved stable, they gradually activated Russian, French, and Spanish, expanding accessibility across Europe and North America.

For security and compliance, MultiLipi’s domain verification and SSL certificate management were used to ensure all translated content was securely delivered to patients.

Approximately 30% of the most critical health content—such as emergency symptom guides, medication instructions, and specialist recommendations—was manually reviewed and edited by qualified healthcare professionals. This careful process guaranteed medical accuracy and readability. The remaining library of articles and resources relied on MultiLipi’s AI translations, supported by Translation Memory, to deliver consistent and reliable multilingual experiences with minimal manual workload.

Resultados e Impacto

Nos dois primeiros meses:

• 48 367 pedidos de tradução processados
• International search visibility increased 4x
• Patients accessed critical health content in 5 languages
• Rankings SEO melhorados para palavras-chave multilingues

Principais idiomas por visualizações de página incluídos:

• Espanhol
• Inglês
• Árabe
• Francês
• Russo
  

Outcomes and Benefits

• Improved patient access: Diverse communities can now read trusted health information in their preferred language.
• Consistent terminology: Glossary ensured accuracy in sensitive topics.
• Presença de pesquisa mais forte: o conteúdo do MyDoctor agora está classificado no Google internacionalmente.
• Efficient workflows: Editors saved hours weekly by avoiding manual updates.

Como você pode fazer o mesmo

If you operate a health website or platform, MyDoctor’s success shows what’s possible:

• Inicie em vários idiomas rapidamente.
• Automatize o SEO para cada página traduzida.
• Protect sensitive data with verified domains and SSL.

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